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"ExactTarget LogoSalesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing. In 2012, it raised $161.5 million in an initial public offering, before being acquired by Salesforce for $2.5 billion in 2013. ExactTarget was renamed to Salesforce Marketing Cloud in 2014 after the acquisition by Salesforce. Corporate history Salesforce Marketing Cloud was founded under the name ExactTarget in late 2000 by Scott Dorsey, Chris Baggott, and Peter McCormick with $200,000 in financing. Joanna Milliken joined ExactTarget as the first employee in 2001.http://www.prweb.com/releases/2015/05/prweb12690686.htm It raised $10.5 million in funding from Insight Venture Partners in 2004. The firm grew from $11.5 million in its second year of operations to $41.1 million in 2006, which was its first profitable year. In December 2007, ExactTarget filed an intent for an initial public offering with the Securities Exchange Commission, but withdrew its filing in May 2009. Instead, it announced that $70 million in venture funding had been raised for international expansion, which was followed by another $75 million round later that year. An office was established in London with the acquisition of a UK-based ExactTarget reseller, Keymail Marketing, in September 2009. The company hired 200 additional employees. In 2010, ExactTarget acquired CoTweet, a company founded in 2008 that develops and markets software for managing multiple Twitter accounts. ExactTarget went public in March 2012 and raised $161.5 million in funding on the New York Stock Exchange. In late 2012, it acquired a marketing automation vendor, Pardot, for $96 million, and the developers of a product recommendation engine, iGoDigital, for $21 million. In 2012, its revenues grew 40 percent over the preceding year. The following June, ExactTarget was acquired by salesforce.com for $2.5 billion. A few months later, salesforce.com said it was laying off 200 staff due to overlaps after the ExactTarget acquisition. That September at the ExactTarget Connections conference, salesforce.com said it was integrating ExactTarget into a new division called Salesforce ExactTarget Marketing Cloud. In May 2014, Scott Dorsey stepped down as CEO of ExactTarget and was replaced by Scott McCorkle. The company was renamed in October 2014 to "Salesforce Marketing Cloud", removing "ExactTarget" from its name, as part of its integration with Salesforce. Salesforce has plans to move Marketing Cloud to Microsoft Azure. Software and services Salesforce Marketing Cloud develops marketing automation and analytics software for email, mobile, social and online marketing. It also offers consulting and implementation services. The software is sold primarily on a multi-year subscription basis. The price of the subscription is based on what features are enabled, number of users and level of customer service. The software's Interactive Marketing Hub was released in 2010, when the software's user interface was re-done. It serves as the software's primary user interface for managing communications and content through different media. The Salesforce Marketing Cloud software is offered in a hosted, online subscription model. The company owns the CoTweet, Pardot, and iGoDigital tools. Its mobile features, as well as many of its workflow and collaboration tools, were released in July 2013. Salesforce Marketing Cloud was founded as an email marketing vendor. Its email management software maintains mailing lists and schedules and modifies email messages based on what recipients read, click-on or forward. In September 2014 the company introduced the Journey Builder for Apps, which is intended to create customer lifecycle maps of mobile app users. That month, at the September 2014 ExactTarget Connections conference, they announced numerous updates to their software. This included integration with software products owned by Salesforce.com, such as Buddy Media and Social Studio, as well as improvements to workflow and content management tools. In November 2014 the company released a new version of Social Studio. This release expanded Social Studio beyond Salesforce's Marketing Cloud, where it started, integrating it with the Service Cloud and the Sales Cloud. This enabled sending leads over to the Sales Cloud — the salesperson can see the full context of the company's social media interactions with the lead.https://techcrunch.com/2014/11/19/salesforce- social-studio-revamp/ Operations As of December 2012, about two thirds of ExactTarget's 1,500 employees were located in Indianapolis. The company hosts an annual user conference called Salesforce Connections, previously the ExactTarget Connections Event. The first Connections event in 2007 attracted 500 attendees, and it has since grown into one of the largest conferences on digital marketing. The event was located in Indianapolis from 2007 until 2014, New York City in 2015, and Atlanta in 2016. It did not occur in 2017 as it was merged with world tours, and was brought back in Chicago in 2018. As of April 28, 2016 the conference was renamed Salesforce Connections. It merged with Salesforce World Tour in 2017. References External links * Official website Category:Salesforce.com Category:Companies formerly listed on the New York Stock Exchange Category:Software companies based in Indiana Category:Software companies established in 2000 Category:2000 establishments in Indiana Category:Companies based in Indianapolis Category:Email marketing software Category:2012 initial public offerings Category:2013 mergers and acquisitions Category:Software companies of the United States "
"Symphysanodon, also known as the slopefishes, is a genus of small marine fishes. Most are found in the Indo-Pacific, but three species, S. berryi, S. mona, and S. octoactinus, are found in the Western Atlantic. They are found on rocky reefs at depths of . Traditionally, this genus is the only member of the family Symphysanodontidae, but in 2017 a new species, C. aureolateralis, was placed in its own genus Cymatognathus. Description The largest species of Symphysanodon can reach in length. Their bodies are slender and compressed, with blunt snouts. They are red, pink, oranges or yellow in colour. The caudal fin is usually distinctively forked. The dorsal fins have 9 dorsal spines and 10 soft rays, whereas the anal fin has three anal spines and seven or eight soft rays. Species There are currently 12 recognized species in this genus: * Symphysanodon andersoni Kotthaus, 1974 (Buck-toothed slopefish)Anderson, W.D.Jr., Chesalin, M.V., Jawad, L.A. & Al Shajibi, S.R. (2015): Redescription of the percoid fish Symphysanodon andersoni Kotthaus (Symphysanodontidae) from the northwestern Indian Ocean, based on the holotype and the second known specimen. Zootaxa, 4021 (3): 475-481. * Symphysanodon berryi W. D. Anderson, 1970 (Slope bass) * Symphysanodon disii Khalaf & Krupp, 2008 (Disi's slopefish) * Symphysanodon katayamai W. D. Anderson, 1970 (Yellow-stripe slopefish) * Symphysanodon maunaloae W. D. Anderson, 1970 (Long-tailed slopefish) * Symphysanodon mona W. D. Anderson & V. G. Springer, 2005 (Akarnax slopefish) * Symphysanodon octoactinus W. D. Anderson, 1970 (Insular slopefish) * Symphysanodon parini W. D. Anderson & V. G. Springer, 2005 (Sala y Gómez slopefish) * Symphysanodon pitondelafournaisei Quéro, Spitz & Vayne, 2009 (Réunion slopefish) * Symphysanodon rhax W. D. Anderson & V. G. Springer, 2005 (Maldives slopefish) * Symphysanodon typus Bleeker, 1878 (Insular shelfbeauty) * Symphysanodon xanthopterygion W. D. Anderson & Bineesh, 2011 (Indian slopefish)Anderson, W.D.Jr. & Bineesh, K.K. (2011): A new species of the perciform fish genus Symphysanodon (Symphysanodontidae) from the Arabian Sea off the southwestern coast of India. Zootaxa, 2966: 31-36. References Category:Percoidea Category:Perciformes genera Category:Marine fish genera Category:Taxa named by Pieter Bleeker "
"Inimicus sinensis, also known as the spotted ghoul, Chinese stinger, spotted stingerfish, or spotted stonefish, is a member of the Inimicus genus of venomous fishes. It is a member of the Synanceiidae (devilfishes, goblinfishes, and stonefishes) family of the Scorpaeniformes order of ray- finned fishes. These benthic fishes are found on sandy or silty substrates of lagoon and seaward reefs, in coastal regions of tropical oceans.Froese, R. and D. Pauly. Editors. 2010.FishBase. World Wide Web electronic publication. Fish Identification at FishBase, version (01/2010).Inimicus sinensis. Accessed 23 March 2010. Like all the other known species of Inimicus, I. sinensis is a demersal ambush predator. They are nocturnal, and often dig themselves partially into the sandy seabed during the day. Geographic distribution Indo-Pacific: Indian Ocean to Taiwan, Philippines, Indonesia, the Arafura Sea and Western Australia. Physical description I. sinensis adults can attain a body length of up to 26 centimeters in length. The body color is red or sandy yellow with light blotches, and very similar to that of the surrounding sandy or coral seabed in which they are found. This coloration acts as a camouflage which renders them extremely difficult to detect in their natural habitat. The skin is without scales except along the lateral line, and is covered with venomous spines and wartlike glands which give it a knobby appearance. The head is flattened, depressed and concave. The eyes, mouth and nostrils project upwards and outwards from the dorsal aspect of the head. Sexual dimorphism is not believed to occur in this species. Fin morphology: * dorsal fin: composed of 15 to 17 spines and 7 to 9 soft rays. * caudal fin: composed of 2-4 spines and 4-14 soft rays, with dark bands at basal and subterminal positions. * pelvic fin: composed of one spine and 3-5 soft rays. * pectoral fin: composed of 10-12 rays. The two most caudal rays of each pectoral fin are detached from the rest of the fin, and angled in a ventral direction. The fish employ these two rays to prop up the forward part of their body, as well as to "walk" along the bottom of the substrate.World Database of Marine Species: Spiny devil fish . Accessed 03-22-2010.WetWebMedia.com: The Ghoulfish/Scorpion/Stonefishes of the Subfamily Choridactylinae (Inimicinae), by Bob Fenner. Accessed 03-27-2010. The ventral surface of the pectoral fins bears broad black bands containing smaller, lighter spots at the basal and distal ends. In I. filamentosus, these bands are attenuated, while the bands of I. sinensis have yellow spots on them. This is a key feature for distinguishing the two species, which are otherwise nearly identical. Behavior I. sinensis is a piscivorous ambush predator. It is nocturnal and typically lies partially buried on the sea floor or on a coral head during the day, covering itself with sand and other debris to further camouflage itself. It has no known natural predators. When disturbed by a scuba diver or a potential predator, it fans out its brilliantly colored pectoral and caudal fins as a warning. Once dug in, it is very reluctant to leave its hiding place. When it does move, it displays an unusual mechanism of subcarangiform locomotion---it crawls slowly along the seabed, employing the four lower rays (two on each side) of its pectoral fins as legs. See also * Ambush predator * Demersal fish References External links * Category:Synanceiidae Category:Venomous fish Category:Fish of the Indian Ocean Category:Fish described in 1833 "